July 02, 2017 12:00 AM | by The Fustany Team
A Fashion Photoshoot in the Streets of Cairo with an Unusual Twist
While there are hundreds of photoshoots happening every day, why is this one so special? What you’re about to see and know is new, unusual and unique. It’s not just about the beautiful dress designs and locations, but there’s more than meets the eye.
Let us first tell you know about this photoshoot, three different dresses by Norine Farah were chosen to be shot in three different locations in Cairo that had a meaning and deep relation with the theme. The connection between the dresses and the places was beautifully executed in an unusual way!
The whole photoshoot was shot with a smartphone, yes, a smartphone, you read that right! This professional shoot was taken by the new Huawei P10 smartphone. The front and back camera lenses in Huawei P10 smartphones are all Leica. Leica is a German company that makes optics and high-end cameras, and the Huawei P10 is the world's first smartphone with a Leica front camera. The shots were taken by the professional photographer Abdel Rahman Gabr-koree, Leica’s ambassador in Egypt. But obviously, you don’t need to be a professional photographer to use Huawei P10’s smartphone dual 20+12 MP camera to get amazing, high resolution shots like these. Leica’s advanced lens will adjust the colors, the brightness, and beautify the faces - all automatically. With a 3D option to recognize faces, built with the help of professional makeup artists to enhance faces, Huawei P10 assures you flawless photos.
The photoshoot featured three different models, each dressed in a certain color to represent the colors of the phones, which are black, blue and gold!
1. To represent the gold phone, a model was dressed in a gold Norine Farah dress. And to match the luxurious feel, they chose to shoot it at El-Moaz street, in old Cairo, a place rich in history and authenticity.
2. To represent the blue Huawei P10, the model was dressed in a lavish royal blue dress. And to match this majestic feeling, it had to be shot in one of Cairo’s grandest hotels, in a palatial mood.
3. Finally, the black Huawei P10. Norine Farah introduced two dresses to represent it. The dresses were shot in Korba, central Heliopolis in Cairo. A place that mixes between the modern and the classic world, just like the black color, which is timeless.
We can't believe that these professional photos were shot using only a smart phone camera! Huawei P10 will make every shot a cover shot, without the help of a professional photographer, you’ll be able to tell your own story in the best way.
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