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FAQ

1. What's the reason behind the contest?

Women who have been treated for breast cancer have likely had surgeries which cause an alternation in their appearance. However, finding the right bra isn’t always easy nor affordable, especially in the Middle East. The lingerie market here offers little for the growing number of survivors who simply cannot find what they need locally. Bras for a Cause is the first bra design campaign in the Middle East to start changing that.  Additionally Bras for a Cause aims to raise awareness and funds for Breast Cancer survivors and organizations throughout the region.

More about the Campaign >>


2. Do I need to be a fashion designer to take part?

Fashion designers, illustrators, artists, graphic designers, bloggers, influential Middle Eastern figures or anyone with design talents are more than welcome to take part in Bras for a Cause. As a matter of fact your involvement will make a huge difference in many Breast Cancer survivor’s lives and will help us make a difference. If you don’t have design talents, but wish to support the Campaign, kindly get in contact with us on brasforacause@fustany.com

More about Design Competition >>

 

3. What special things will I need to consider when designing a bra for a breast cancer survivor?

A mastectomy bra is specially designed for women who have undergone a mastectomy, or a lumpectomy, and can be worn with breast prostheses. Post surgical bras are made with specially designed discreet pockets inside the cups. Some mastectomy bras will only have a pocket in one cup, while others have pockets on both cups. However, we would suggest that you would design a "bilateral" bra – meaning the breast prosthesis can be placed in either or both cups. A mastectomy bra is more than just a traditional bra with added pockets. A mastectomy bra should offer enough coverage to secure your breast form, soft materials for sensitive skin and lightweight support. Most post-surgical bras have no under-wires and need to be very comfortable. The healing process is very important after undergoing a mastectomy, and comfort is an absolute necessity.

 

4. How will the winning designs be selected?

The winning designs will be selected during the voting period starting from June 29, 2011 until July 10, 2011 at 11:59PM . Winners will be announced on July 14, 2011. The voting will depend on two factors; the number of votes you will be getting for your design which will contribute up to 45% and the Jury decision which will count for a 55%.

Meet the Jury >>